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Which of the following is a disadvantage of surveying the public using traditional telephone polls?


A) Many people do not have landlines.
B) Pollsters are no longer exempt from federal do-not-call lists.
C) Pollsters are no longer exempt from state do-not-call lists.
D) Polling is a form of constitutionally protected speech.

E) B) and C)
F) A) and B)

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Which of the following is the clearest example of a question that might be found on a push poll?


A) Are you familiar with Rosemary Austin's voting record on tax subsidies for energy producers?
B) Would you approve or disapprove of the job that Rosemary Austin is doing if you knew that she never even reads the legislation before voting to spend your tax dollars?
C) Do you plan to vote for Rosemary Austin for the House of Representatives this November?
D) Do you approve or disapprove of the job that Rosemary Austin is doing?

E) A) and B)
F) B) and D)

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George Gallup incorrectly predicted the results of the 1936 election between Franklin D.Roosevelt and Alf Landon.

A) True
B) False

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Assess the challenges of conducting a public opinion poll about political tensions in Southeast Asia.

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An ideal response will:
1.Explain that A...

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In 1948,the Chicago Daily Tribune wrongly predicted that Republican Thomas E.Dewey would beat incumbent President Harry S.Truman.Knowing what you know about the accuracy of various polls,what kind of poll would most likely have led the Tribune to make this erroneous prediction?


A) an exit poll
B) a push poll
C) a random-digit dialing poll
D) a straw poll

E) A) and D)
F) B) and C)

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Which of the following statements best describes the interaction between public opinion and public policy in the United States?


A) Public opinion can affect policy.
B) Public opinion can only affect short-term policy.
C) Public opinion only affects policy during national crises.
D) Public opinion has no discernible effect on policy.

E) A) and D)
F) B) and C)

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Cable and Internet news sources are often skewed.This can affect these citizens' opinions about politics.

A) True
B) False

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Of the following,which is a demographic characteristic that often affects a citizen's political opinions?


A) employability
B) gender
C) candidates' policy positions
D) partisanship

E) A) and B)
F) A) and C)

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How a question is worded on a public opinion poll can intentionally or unintentionally skew results.

A) True
B) False

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Why is Walter Lippmann credited with spurring the growth of public opinion polling?


A) Lippmann tried to predict the winner of the presidential contest between Andrew Jackson and John Quincy Adams.
B) Lippmann was a pioneer in the use of the straw poll.
C) Lippmann wrote a book in which he observed that research on public opinion was far too limited, especially in light of its importance
D) Lippmann discovered three fatal errors in the Literary Digest poll that wrongly predicted that Republican Alfred M. Landon would beat incumbent President Franklin D. Roosevelt.

E) All of the above
F) B) and D)

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A polling firm has been commissioned by the New York Times to assess public opinion about the performance of FEMA (the Federal Emergency Management Agency) during the aftermath of Hurricane Sandy.What should the firm do first?


A) determine the population
B) determine the method of poll selection
C) contact respondents
D) select the sample

E) B) and C)
F) A) and C)

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Which type of survey question is best suited to addressing concerns about public opinion polls that contain a limited number of response options?


A) yes-or-no questions
B) approve-or-disapprove questions
C) "feeling thermometer" questions
D) tracking questions

E) None of the above
F) A) and D)

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Researchers refer to the unintended influence of the questioner on respondents during in-person interviews as __________.


A) question bias
B) the margin of error
C) interviewer bias
D) self-selection

E) A) and D)
F) All of the above

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In the context of public opinion polls,what is self-selection?


A) a reference to the timing of public opinion polls that may skew survey results
B) a reference to the ability of respondents to decide whether to participate in surveys
C) a reference to long-term studies of the electorate invalidated by short-term biases
D) a reference to short-term studies of the electorate invalidated by long-term biases

E) A) and C)
F) B) and C)

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Telephone polls are the most frequently used mechanism by which to gauge the mood of the electorate.

A) True
B) False

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When have Gallup's predictions been the least accurate?


A) when there has been a female candidate
B) when there is a prominent third-party candidate
C) during economic crises
D) when the incumbent is seeking reelection

E) A) and B)
F) B) and C)

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A majority of first-year college students are liberal or far left.

A) True
B) False

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Of the following topics,which is more likely than the others to be subject to a screening procedure in a public opinion poll?


A) crime prevention
B) illegal drug use
C) the federal budget
D) health care

E) None of the above
F) B) and C)

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Typically,the margin of error in a sample of 1,000 will be about 10 percent.

A) True
B) False

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__________ are conducted as voters leave the polling place and are used by the media to predict the outcome of the election.

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